Water conservation in California needs to begin down on the farm

February 11, 2009

 

Flooded rice field in California's Sacramento Valley

Flooded rice field in California's Sacramento Valley

When people talk about conserving water in California, it’s always about turning off your yard sprinklers, taking shorter showers or shaving without the water running. We fret about watering golf courses and lawns in the suburbs. In presentations at schools, at Rotary clubs and on public service announcements, we’re continually told that, as dwellers in a semi-arid state, we must conserve water. All true. But what we don’t hear about is conservation on the farm. And that’s where we need it most.

Most urban Californians have no idea that agriculture uses about four times as much water as cities. Farmers know it, but they don’t talk about it much. All cities and suburbs combined in California use between 8 million to 9 million acre feet a year. Agriculture uses 34 million acre feet. An acre foot is how the West measures big amounts of water. It’s an acre one foot deep, or 325,851.4 gallons. water-pie-chart

The largest water projects in California are dedicated to agriculture. The federal Central Valley Project delivers 7 million acre-feet of water a year to grow thirsty cotton, rice, alfalfa and other crops. The All-American Canal in Imperial County delivers at least 4.4 million acre-feet, of which 3.8 million acre-feet go to ag. By contrast, the notorious Los Angeles Aqueduct of Owens Valley/Chinatown fame provides only around 200,000 acre feet a year to Los Angeles. The total that city uses is about 650,000 acre feet. Alfalfa – hay — uses between 4 million to 5.5 million acre feet a year.

Cities have been successful in conservation in recent years. But conservation on the farm is much harder because nothing grows in California if you don’t water it. The amount of field crops, vegetables, fruits and nuts we produce directly correlates to how much water we use. Remember, like California cities, there is nothing natural about California agriculture. The Central Valley was a vast marshy place with only seasonal rainfall that we drained and now use to grow water-intensive crops. The Imperial Valley is one of the hottest places in the country with almost no rainfall at all. Without water taken from rivers and poured on the dirt, there would be no California ag.

Don’t get me wrong, California’s rural-based agriculture is very important. The Golden State is the nation’s breadbasket. But California’s urban-based manufacturing is even more important. In 2006, the California gross domestic product for crop and animal production was $15 billion. For manufacturing, it was $172 billion. California needs all of its industries to survive and thrive. So when we talk about conservation, let’s start the conversation with the biggest user – agriculture. After that, we can talk about three-minute showers.

Reports used in this blog post:


Bailout for newspapers: Auto industry is vital to economy, newspapers are vital to democracy

December 10, 2008
"News" by Isamu Noguchi, at the old Associated Press building in Rockefeller Center (where I had my first Journalism job as copy boy)

What Journalism was meant to be: "News" by Isamu Noguchi, at the old Associated Press building in Rockefeller Center (where I started as a copy boy)

What we need now is a bailout for newspapers. Not a blank check to soften the cushion for the likes of Sam Zell. No, let’s do it just like we’re doing it for the auto industry, and for the same reason. We must help newspaper journalism survive because it is vital to the Republic. But, only those newspaper companies that can develop a workable plan to quickly transport themselves into the digital age should be eligible for this bailout. And, the money should strictly go toward helping newspapers to stop killing trees and start being Internet only.

Newspapers – or at least newspaper reporters and editors – are critical to our society and democracy. If newspapers start collapsing and closing down, we will lose a public service that’s more valuable than many branches of government. There will be almost nobody to keep government and industry honest without newspaper reporters. The pronouncements of special interests will go unchallenged. People will not know what to believe.

Perhaps the greatest danger to a democratic system is the public’s feeling that things are beyond control, that the individual is powerless to affect the march of history. Among the mass media that connect the individual to the world, the newspaper has the unique ability to provoke reflection, to view with alarm what might otherwise be accepted complacently, to create issues for debate and to offer plans for positive action. Thus it offers links between people’s own individual and private interests and those they share with the rest of society.

Leo Bogart in “Press and Public,” 1989

TV and radio reporters only tell you what happened (NPR does a little more but its story count is very limited.) Bloggers (like me) tell you what they think happened, often with no facts to back it up. Newspaper reporters and editors tell you not only exactly what happened but they tell you why it happened. Only in newspapers does the public get enough information to decide the truth for themselves.  TV, radio and blogs still get most of their information from newspaper and wire service reporters.

Unfortunately, people who work at newspapers have been deluding themselves over the past ten years that they could somehow survive in the dead tree business. They were living in the past and ignoring reality. But the avalanche of bad news cannot be denied. Many newspapers may have only a few years to live. Some will not survive the recession. We will soon see major cities with no newspaper. That’s far worse than a shame. It’s a threat to society. It’s a threat to democracy.

Newspapers can survive, but only if they race as fast as possible to the paperless future. They won’t do it on their own; they need some enticement or coercion. A bailout of newspapers won’t cost anywhere near what it costs to bail out Detroit or Citibank. And if the government wants some equity stake as collateral, I’m fine with that. It works with NPR and BBC. So let’s get on with it. If newspapers can come up with a plan to go wholly digital, taxpayers who love democracy should help them out. Newspapers have certainly bailed out taxpayers often enough.

 

… Were it left to me to decide whether we should have government without newspapers, or newspapers without government, I should not hesitate a moment to prefer the latter.

Thomas Jefferson in letter to Colonel Edward Carrington, Jan. 16, 1787